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2017 Is The Year Of The Rooster

January 23, 2017 | 2137 Views |

rooster2017 is the YEAR OF THE ROOSTER according to the Lunar New Year!

Those born in the Rooster year are known to be reliable, honest and trustworthy, Roosters are good at listening and keeping promises. By being natural observers, they are knowledgeable and resourceful. They are also neat and organized, and can often come across as being perfectionists. Rooster years are 1957, 1969, 1981, 1993, 2005, 2017.

As a sweet and meaningful reminder of the baby’s animal zodiac, we created a Rooster Paci Keeper which holds up to two pacifiers and can be attached to your diaper bag.

Also this beautiful hand-sketched Rooster illustration by Illustrator Catherine Min, is perfect for the nursery room! If you would like to purchase the illustration for $20 per print, please shop here.  To see more of the Illustrators work, go to:

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2016 Holiday Gift Guide from TWELVElittle

December 08, 2016 | 1781 Views |

‘Tis the season of giving!

We have gathered top Holiday gift ideas for all the moms and dads that would appreciate a thoughtful gift that is both stylish and useful. Weather you need the perfect gift for the expecting parent or families with older kids, our TWELVElittle bags range from backpack diaper bags to small stocking stuffers that would bring big smiles this holiday!

From 12/9 through 12/23, enjoy 15% off your entire purchase by using code “HOLIDAY15” at checkout. For guaranteed delivery by Christmas and Hanukkah, order by 12/18.

Offer valid only at No other promo codes can be combined with this offer.

Happy shopping and Happy Holidays!gifts-for-her1. Carry Love Tote in leopard print – our most light-weight tote that is great as a diaper bag to everyday tote.   2. Allure Dome Satchel in black – for the stylish moms who prefer to pack light.   3. 12Little Diaper Clutch in plum – pack only diapering essentials for quick outings.   4. Rooster Paci Keeper – Perfect for babies being born in 2017, which is the year of the Rooster.   5. Easy Diaper Pouch in yellow – Pack a few diapers and wipes, or extra clothes and snacks.   6. Everyday Tote in stripe print – Chic and roomy to fit all baby essentials.   7. Companion backpack in pewter – our besting backpack for the on-the-go stylish mom.


gifts-for-him1. Unisex 3-in-1 Foldover Tote in olive – Carry it as a tote, backpack or messenger.   2. Unisex Courage Backpack in grey – For the active dad who deserves his own chic backpack diaper bag.   3. Unisex Courage Satchel in black – Large enough as a hospital bag or weekend trips.   4. Unisex Two-tone Backpack – Our new edition with a sophisticated update to our bestselling backpack.   5. Easy Diaper Pouch in black – Pack diapering and first aid essentials.

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Mother’s Day Gift Guide Made By Moms.

April 27, 2016 | 2450 Views |

It is our favorite time of the year! Mother’s Day is only a few weeks away, and we have the perfect Mother’s Day Gift Guide made by our TWELVElittle team of moms. Whether you are buying gifts for a new mom or a mom with toddlers, we put together a variety of gifts for all the moms in your life. Happy shopping and hope you show how grateful you are this Mother’s Day!

mothers day gift guide-021. The perfect diaper bag to carry all baby essentials – TWELVElittle Everyday Tote in Stripe print.    2. A thoughtful gift to help moms recover after giving birth – Teavana Recover Wellness Tea.   3. Perfect for quick me-time during baby’s nap time – Brookstone Shiatsu Neck & Back Massager with Heat.   4. A thoughtful gift with the baby’s name engraved – Skinny Bar Necklace.   5. And encouraging reminder with every cup of coffee – Design Genes “You Got This” Mug.   6. In-home pampering essential – Fresh Brown Sugar Body Polish.   7. A great add-on gift to our Everyday Tote, the Easy Diaper Pouch fits right into the tote’s front pocket.


mothers day gift guide-01-011. A chic and timeless piece – Saint Laurent Sunglasses.   2. A stylish backpack diaper bag to keep the mom’s hands free – TWELVElittle Companion Backpack in pewter.   3. A pretty and sweet treat – Prestat Pink Champagne Truffles.   4. Simple and elegant – Catbird Dewdrop Bracelet in rose gold.   5. Stylish and convenient, the 12Little Diaper Clutch is great for those quick trips when you don’t need a big diaper bag. 6. The perfect pampering kit for busy moms – Clarisonic Mia 2 faded rose floral favorites set.   7. We love this romantic color of Nike Air Max Thea mesh sneakers. 

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TWELVElittle Backpack Comparison

September 04, 2015 | 3342 Views |

There are several reasons why our Backpack Diaper Bags are so popular. Not only are they functional with multiple pockets, but they are also fashionable and we offer a variety of styles and colors. Due to frequent requests, we decided to compare our backpacks side by side in terms of design and function so that it is easier for our customers to see the difference!

backpack comparison-01

The Allure Backpack is the smallest amongst the three, but still very roomy to fit all baby essentials for newborns. The water resistant, smooth texture nylon offers a more sophisticated look, and if you don’t want a backpack that screams “DIAPER BAG!”, then this is the one for you. One of the biggest difference between the Allure and Companion Backpack is the main opening of the bag: the Allure Backpack has a drawstring opening with leather pulls, and a magnetic closure flap to cover the drawstring closure, and in comparison the Companion Backpack has a large metal zipper opening.

The Companion Backpack has been a customer favorite from the beginning. The plush quilting on the smooth matte nylon makes the bag stylish, and yet extremely comfortable to wear. Even when it is fully packed all the way to the top zipper closure, the bag is light-weight overall. The shoulder straps and back panel are fully padded for lasting comfort, and the open side pockets which are also insulated, provide quick access to bottles. The Companion backpack is slightly more spacious than the Allure backpack, and makes it a great diaper bag for parents with more than one child.

The largest amongst the three, the Unisex Courage Backpack is our bestselling family diaper bag because it looks good on any family member. But don’t be deceived by its size, even when the backpack is fully packed, it still maintains to be light-weight overall. The back panel and shoulder straps are padded for comfort, and the interior has a padded laptop sleeve for parents who need to work or entertain on the go.

If you still have questions about our backpacks, please do not hesitate to email us at


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How to pack a Hospital Bag

November 10, 2014 | 6969 Views |

At around 34 weeks, you should start packing the “Hospital Bag” so you are ready when the baby is ready to arrive. We have divided the items going in the bag into three categories: Mom’s essentials, Dad’s essentials and Baby’s essentials. We have found it easier to pack essentials for the mom and baby in one bag and all of dad’s essentials in another bag.  *Helpful tip: Remember not to bring clothes and items that are too precious since they can be ruined at the hospital.



All the essentials for moms can go into our spacious Allure Weekender. Every mom is different so you can pack more or less on this list. A comfortable 1. night gown and 2. dress/pullover after delivery is very useful if you do not want to wear the hospital gown.  If you want to start supporting your belly right after delivery, you can bring a 3. Postpartum belt and/or 5. Postpartum panties. Extra disposable panties are also recommended if you do not want to use the ones provided by the hospital. If you plan to nurse, bring a 4. Nursing bra,  7. Nursing pad,  14. Nipple cream . 6. Slippers are useful around the hospital room.  8. Extra warm sox in case the hospital room is too cold.  9. Comfortable cardigan to keep you warm. 10. Extra set of comfortable clothes to go home in – Top & Bottom.  11. Cell phone, or some form of entertainment such as magazines or iPad. Believe it or not, many moms feel bored during labor and after delivery.  12. Wonder diaper clutch, which you can use to pack your – 13. Toiletries.  15. Pouch tote, in case you need extra storage for items you will be bringing back from the hospital.  16. Snacks.  17. Maxi pads, if you do not want to use ones from hospital. 18. Comfortable shoes when going to and leaving from hospital.


final for babyYou can pack most essentials for babies in the same bag as mom’s. 1. Infant car seat – you can’t leave the hospital without!  2. Burp cloths  3. Boppy – if you decide to nurse.   4. Baby blanket – you can use the one from the hospital but they are rather thin. A warmer blanket is recommended for winter babies.  5. Baby hat and  7. Sox to keep them warm.  6. Mittens are useful for babies who tend to scratch their face.  8 Infant Body suit and  9. Pants when leaving the hospital.


dads finalOur Unisex Courage Backpack is great for packing dad’s essentials. 1. Sweater or hoodie incase the hospital room is cold.  2. Camera and/or camcorder.  3. Snacks – If the labor is long, you will need lots of energy.  4. Cash – you never know what you will quickly need to get.  5. Comfortable clothes to sleep in and to wear back home.  6. Pillow & Blanket – Many hospitals do not provide these for dads.  7. Toiletires.  8. & 9. Entertainment for long hours of waiting before and after delivery.  10. Slippers for walking around the hospital.


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How to clean our Diaper bags

October 16, 2014 | 7077 Views |



Our diaper bags are always trimmed in real leather, so we do not recommend machine-washing any of our products. Follow our simple instructions below to spot clean our diaper bags:

 Step 1

Empty the diaper bag by taking everything out, turn the bag upside down over a trash can and shake it a few times to get rid of crumbs and debris.

Step 2


Add 1-3 drops of gentle liquid soap into a bowl of lukewarm water. Evenly stir soap into the water.

Step 3


Take a towel or rag and moisten it with soap water. Squeeze the cloth to release excess liquid. The cloth should not be dripping with soap water.

Step 4


Wipe the nylon surface or interior lining of the handbag with the wet cloth to remove most debris. For tough stains, apply pressure and rub until the stain disappears. If necessary, you can use a bristle brush (or a toothbrush) for scrubbing.

Step 5


With a clean towel, blot the wiped surface to remove excess moisture, and let the bag air dry.



Only use dry or damp cloth with water to remove stains from leather. Soap water or other cleaning wipes can damage and/or change color of the leather.

For harsh stains, we recommend getting professional cleaning from the dry cleaner.



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Allure Weekender used as a Gym Bag

January 22, 2014 | 5993 Views |

If you are like many of us, keeping in shape and staying fit could be one of your New year resolutions. And if you are like us, we like to make sure we have the right gym gear, and feel good about what we wear and carry to get motivated.

We are using our Allure Weekender as a gym bag not only because it looks good, but also because it is spacious and perfect for carrying all gym gear. We often bring our babies to the gym nursery, and so we need to carry baby essentials as well. Our founder’s favorite feature is the back hidden zipper pocket at the bottom. It is originally designed to be a hidden storage for dirty diapers and clothes, but we use it to store our flip flops which we wear to the showers.



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Fall in love with BLACK!

October 09, 2013 | 2590 Views |



Being a mom is tough, but being a fashionable mom is probably a task not many moms can handle. We are sharing four different ways you can update your style with our Black Baby bags. Whether you are a stay-at-home or working mom, you deserve all the perks of what fall fashion has to offer!



You need to look professional, but need to be comfortable so that you can go straight to a play date after you pick up your child from school. Good news is you don’t need to switch your bags – you are good to go with the Allure Convertible Satchel.


You have the usual play date scheduled in the afternoon, but need to run a few errands with the baby. Comfort, style and patience is all you need.

1. Oversized grey cardigan by DKNY  2. Companion Satchel Black  3. Short sleeve sweater by Club Monaco  4. Camo pants by Jcrew  5. Black & gold pendant necklace by Gorjana  6. Stacked gold ring by CM  7. Grey high heeled sneakers by AshBLACK COMPANION TOTE


Its a reunion brunch with a long lost friend with kids. You need to feel comfy but still look good without trying too hard.

1. TIger print top by MCQ Alexander McQueen   2. Leather wrap boots by Belle by Sigerson Morrison  3. Black leggings by Splendid  4. Gunmetal bracelet by CM  5. Denim jacket by Jcrew  6. Carry Love Tote Black

BLACK carryLovetote


Finally a night out with the girls.

1. Long chain necklace by Marc by MJ  2. Slouchy top with leather trim by Etienne Aigner  3. Leather pants by Jbrand  4. Gold hexagon hoop earrings by EA  5. Leather cuffs by EA  6. Allure Tote Black  7. Black & white heels by Gianvito Rossi

BLACK allure tote

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